Karuna is a Social Media Marketing Agency

Where creativity meets strategy, we provide services from strategy to deployment.

What does

Mean?

/kà-rú-naa/

Derived from the Thai word กรุณา (Karuna) – Meaning compassion, empathy, and the wish to help others. 

objectives

1

2

3

Establish Karuna Agency as a trusted social media partner for small to mid-sized businesses.

Expand Karuna Agency’s network by building strong relationships with clients and industry talent within the first 1-2 years of business

Build a strong internal culture of creativity, collaboration, and continuous learning.

Secure partnerships with at least 10 small to mid-sized businesses within the first 12 months by offering customized social media strategies and exceptional client service.

Establish a professional network of at least 25 industry contacts (including clients, influencers, and freelancers) by the end of year two through networking events and online engagement.

Objective: Host bi-monthly creative workshops and quarterly training sessions to upskill team members and stay updated on emerging social media trends.

more about karuna…

  • B2B Target Market (Verticals)
    Karuna Agency focuses on serving small to mid-sized businesses in the following industries:

    Growing Businesses & Entrepreneurs

    Arts and Cultural Organizations

    Food & Beverage Industry
    (Restaurants, Cafés, Food Brands)

  • Empathy-driven, data-backed marketing that forges authentic brand connections while delivering measurable growth.

  • Storytelling with Purpose
    We craft emotionally resonant content that speaks to audiences.

    Strategic Creativity
    A blend of innovation and analytics ensures impactful results.

    Community-Centric Approach
    We build loyal brand communities, not just follower counts.

    Boutique Experience, Big Impact
    Personalized service with agency-level expertise.

    Trend-Driven Strategies
    Leveraging AI, social commerce, and platform-specific marketing for maximum engagement.

brand voice

Empathetic – We speak with understanding and care.

Strategic – Our messaging is intentional and data-informed.

Engaging – We create conversations, not just content.

Inspiring – We encourage brands to connect with their audience authentically.

MESSAGING PILLARS

Compassion Meets Strategy – Data-driven results with a human touch.

Storytelling for Connection – Authentic narratives that resonate.

Growth Through Engagement – Building real communities around brands.

Purposeful Creativity – Innovation that aligns with brand values and goals.

brand identity

brand identity

project by angie boonsiri

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Content Strategy: Bar & Resturant