
Karuna is a Social Media Marketing Agency
Where creativity meets strategy, we provide services from strategy to deployment.
What does
Mean?
/kà-rú-naa/
Derived from the Thai word กรุณา (Karuna) – Meaning compassion, empathy, and the wish to help others.
objectives
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Establish Karuna Agency as a trusted social media partner for small to mid-sized businesses.
Expand Karuna Agency’s network by building strong relationships with clients and industry talent within the first 1-2 years of business
Build a strong internal culture of creativity, collaboration, and continuous learning.
Secure partnerships with at least 10 small to mid-sized businesses within the first 12 months by offering customized social media strategies and exceptional client service.
Establish a professional network of at least 25 industry contacts (including clients, influencers, and freelancers) by the end of year two through networking events and online engagement.
Objective: Host bi-monthly creative workshops and quarterly training sessions to upskill team members and stay updated on emerging social media trends.
more about karuna…
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B2B Target Market (Verticals)
Karuna Agency focuses on serving small to mid-sized businesses in the following industries:Growing Businesses & Entrepreneurs
Arts and Cultural Organizations
Food & Beverage Industry
(Restaurants, Cafés, Food Brands) -
Empathy-driven, data-backed marketing that forges authentic brand connections while delivering measurable growth.
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Storytelling with Purpose
We craft emotionally resonant content that speaks to audiences.
Strategic Creativity
A blend of innovation and analytics ensures impactful results.
Community-Centric Approach
We build loyal brand communities, not just follower counts.
Boutique Experience, Big Impact
Personalized service with agency-level expertise.
Trend-Driven Strategies
Leveraging AI, social commerce, and platform-specific marketing for maximum engagement.
brand voice
Empathetic – We speak with understanding and care.
Strategic – Our messaging is intentional and data-informed.
Engaging – We create conversations, not just content.
Inspiring – We encourage brands to connect with their audience authentically.
MESSAGING PILLARS
Compassion Meets Strategy – Data-driven results with a human touch.
Storytelling for Connection – Authentic narratives that resonate.
Growth Through Engagement – Building real communities around brands.
Purposeful Creativity – Innovation that aligns with brand values and goals.